“Because some of you guys are not rapping to the beat, OK?”īased on that one instance, the worlds of high tech and hip-hop seemed to go together about as well as oil and water, or Master P and tastefully designed, understated album covers. “We’re gonna pause this,” she said after a few awkward moments. Fitbit Versa 3Ī few years ago at Apple’s Worldwide Developers Conference, the effortlessly cool Bozoma Saint John, then running marketing efforts for Apple Music, tried to get the audience to first clap in time to - and then rap along with - The Sugarhill Gang’s 1979 song Rapper’s Delight.
